2023 Fall Co-Op – Marketing, Buick/GMC/Chevrolet Job in Canada

2023 Fall Co-Op - Marketing, Buick/GMC/Chevrolet Job in Canada


Job title: 2023 Fall Co-Op – Marketing, Buick/GMC/Chevrolet

Company: General Motors

Expected salary:

Location: Oshawa, ON

2023 Fall Co-Op – Marketing, Buick/GMC/Chevrolet Job Details:


Job Description


Work Arrangement:

Hybrid: The position does not require an employee to be onsite full-time to perform most effectively. The employee’s role enables them to work at a GM facility, or off-site as frequently as needed or desired

The Role:

General Motors is transitioning to an all-electric future, and we are making strides on our commitments to expand EV access, electrify beyond the vehicle and help ensure that our climate action is as equitable and inclusive as the company. From reducing current vehicle emissions to building innovative batteries with our Ultium Platform, we are committed to responsible leadership.

GM Canada’s sales success continues to grow with Chevrolet, Buick, GMC, and Cadillac. As one of the leaders in the Automotive Industry in Canada as well as around the world, we are delivering what Canadians are looking for, setting new records with our brands, and building on our sales momentum!

The Marketing Co-Op student will support the Buick/GMC/Chevrolet brands in Canada, including the launch of new vehicles (ICE & EV). Expect frequent interaction with GM Canada’s Leadership Team as well.

Key Responsibilities:

Competitive analysis and insights (online and in-person)

Active role in planning and implementing launch events

Assist with advertising launches

Assist with development of content for various channels

Assist with research, program evaluation, analytics, and uncovering insights

Coordinate activities across functions including PR, Finance, Legal, Sales, Customer Care, and US counterparts

Support the execution of brand sponsorship events including auto shows and product reveals

Enthusiastically embrace other assignments that may arise including:

Assist vehicle marketing teams with market analysis

Assist advertising team with media partnerships and evaluations, and experiential partnerships

Assist with employee/dealer/field communications

Special assignments as required

Additional Job Description

Required Qualifications:

Pursuit of a Bachelor’s (3rd or 4th year, qualified 2nd year with very strong related Co-Op experience will be considered) degree in the following areas: Marketing, Business, Finance

Able to work fulltime, 40 hours per week in Canada, and for 12 or 16-month term (3-4 consecutive semesters) starting September 2023

Have a valid Full Class G Ontario driver’s license, or equivalent Canadian out-of-province license

What will give you a Competitive Edge (Preferred Qualifications):

Previous related sales and marketing work experience, or Co-Op terms

Previous experience in automotive, or a strong curiosity about the industry

Willingness to travel and relocate across Canada should full-time opportunities be offered

Desired Skills:

Outstanding leadership, interpersonal, and relationship management skills with the ability to effectively collaborate with varying levels of the organization

Excellent written and verbal communication skills with the ability to distill complex subjects to a wider audience

High level of integrity, ability to deal with ambiguity, takes initiative/self-directed

Evidence of strong character with integrity, honesty, accountability and trust

Consistently demonstrates innovative thinking that is customer-centric

Excellent project management skills and the proven track record to manage numerous projects at any given

Possess strong organizational, problem-solving, and analytical skills

Fundamental digital literacy including understanding of MS Outlook, Word, PowerPoint with an emphasis on Excel

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.

We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statement

Accommodation is available for applicants with disabilities. Should you be contacted by General Motors of Canada, please advise if you require accommodation. General Motors of Canada values diversity and is an equal opportunity employer.
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